Creating a New Vantage Point for a New Buyer’s Journey

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EasyStreet

Industry
IT / Managed Web Services
Services
Research / UX / Visual Design / Development

How Can We Increase Awareness of Our Full Services and Offerings?

EasyStreet has been seen primarily as a high-level ISP in the Portland metro area, even though they are a top-tier IT infrastructure services provider for enterprises. Bunker helped EasyStreet identify their target audience and craft an experience that resonated with a variety of targeted decision makers, to guide the right people to EasyStreet for the right types of services.

Results: Increased Opportunities for Engagement with the Right Audience

With a fresh visual design and an overhauled information architecture, EasyStreet’s website appropriately represents the services they have to offer. The clear information design enables visitors to respectively traverse the broad array of offerings by self-identifying with the rights solutions and reaching sales associates at the appropriate time in their decision-making process.

EasyStreet website
EasyStreet website EasyStreet website
EasyStreet website

“The team at Bunker has delivered a phenomenal final product for our corporate website. They provided exceptional project management, market and behavioral insights, design concepts, as well as timely execution. They have become a trusted resource for ongoing needs.”

John Trembley Chief Marketing Officer, EasyStreet
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